Let’s Make It Personal

Contributor post by Cindy Humphrey from Cynhumphrey

As special as a gift may be, it becomes even more special when it’s personalized. Personalized gifts show the recipient put some thought into the gift and those types of gifts also suit any occasion.

Our Christmas in July team members were asked to share a link to something in their shop that would qualify as a personalized gift. It could have been something that had a name added or boosted a personal connection to a special person.

Here are some special gift ideas that were shared.

Stock Lane Studio from StockLaneStudio says:

Whether as partners or best friends, true soulmates don’t come around often, but when they do they can last a lifetime. Our custom ‘Sole’ Mate cards are a great way to reach out to your ‘Bestie’. Let SLS make it personal by adding your names and the date when your friendship began. Did you solidify your friendship on the shores of Camp Kawabunga during the summer of 6th grade? We can add that too!

Printable Personalized Quote

Judy Merashoff from JAMsCraftCloset says:

These little chalkboard buckets can be used as Table Numbers or fill with something special and give as a gift with their name written on it. I found a bunch of these at an Estate sale. At the time I had no idea what to do with them, but I had to have them. Then I thought…wedding or party…chalkboard paint…Voila! I now wish I had more of them. I only have this one set left and would love to make more.

Tin Pail with Oval Chalkboard

Ilda Pereira from lililapt says:

The Baby Boy Burp Cloth is personalized and gives a much more personal touch to the Baby´s objects. It is unique and there isn’t any other like it.

Baby Boy Burp Cloth

Susan Fowler from SSFDesigns says:

This pillow which has the saying “always kiss goodnight” is personalized with names and wedding date to make it a perfect gift for a bride and groom.

Always Kiss Goodnight Pillow

Mairi from mairidesign says:

Personalized wedding horseshoe candle holder, with the couple’s initials. Made from gorgeous iridescent stained glass and curled wire, and comes with a display gift box-bag. Decorative, yet functional, this lucky horseshoe symbol can be a lasting keepsake of the happy couple’s big day, and they can light a candle each year, on their anniversary, in celebration of their love for one another.

Wedding Horseshoe Candle

Przemila from CanisArtStudio says:

I think that the best personalized gift is a portrait.Over time, this is a great memory that never loses value. I offer oil paintings of people and animals. So you can order a portrait of a person with her favorite pet. You can choose the dimensions that are best for you. The finished image can be sent framed.

Custom Dog Portrait

Richard and Tatiana from DesignstheLimit says:

We specialize in personalized gifts for every occasion and celebration. Turn your gift giving opportunities into a gift giving experience your recipient will never forget. We recommend our top shelf gifts including one of the newest to our shop, the Spiegelau lowball tumbler.

Choose from our designs, submit your own images, or have us create an inspired design for any idea you have in mind. We offer gift wrap and additional gift services to make your gift giving as unique as the personalized gifts we create @DesignstheLimit.

Personalized Spirit Tumblers

Advertisements

Complementing Colors That Also Contrast

Contributor post by Cindy Humphrey from Cynhumphrey

Complementary colors are any two colors opposite each other on the color wheel. For example, blue and orange, or red and green. These create a high contrast, so they are used when you want something to stand out. Artists are known to use these colors in their artwork to allow something to “pop” or “stand out” in whatever they are creating. One color will often be used as a background color while the other color will be used for accents.

Here are some wonderful items from team members of the Etsy Christmas in July team who have used this concept to create some beautiful items on display in their shops. Be sure to check them out and witness some talent in action!

Przemila K from CanisArtStudio says:

Red Longhaired Dachshund on a dark green background. This cute dog is similar to a small fox. To paint him very realistic I put it on a dark green background. The strong contrast makes it very realistic and the whole composition is in autumn colors. You can choose the color of the frame, but I prefer gold because it slightly neutralizes the contrast and adds warm colors.

CanisArtStudio

Robyn Campbell from RobynFayeDesigns says:

I designed this cross body bag around a piece of Japanese fabric featuring cranes. I love the contrast of green treetops against the red background and of course the metallic gold for a bit of bling. Definitely a stand out color combination!

RobynFayeDesigns

Stock Lane Studio from StockLaneStudio  says:

Blue and Gold – cool and warm, complimentary and contrasting.

This is all reflected in our Best Friends Card: Soul Sisters. Perfect for your childhood best friend, graduation buddies, or members of a bridal shower.

StockLaneStudio

Roses Workshop from RosesWorkshop says:

The contrasting colors in this Harris tweed tea cozy make it really eye-catching. Many traditional tartans use red and green, but I think this twist to brick and turquoise is rather unusual.

 

RosesWorkshop

Marta Gotliba from GottliebTextiles says:

Bright pink has a fantastic contrast on a black background.

GottliebTextiles

Cerena Levene from CerenaLevene says:

Here you will see the contrasting decorative stitch in a golden yellow upon a terrific purple flannel backing of this baby bib set.

The yellow and purple are repeated in the painted Easter egg fabric. The contrasting yellow verses violet (and orange verses blue ) add to the excitement of the holiday! Feed your little golden egg with less mess and more style.

CerenaLevene

Caroline from SoyCandlesbyCaroline says:

I chose these contrasting colors when creating the label so that when you need light during an emergency situation, you can easily find this candle! This candle provides light and is very lite!

SoyCandlesByCaroline

Nancy Duncan from EponasCrystals says:

Chunky jewel tones gemstone necklace in tones of blue, amber, bronze, brown, turquoise and gold. The gemstones included are African turquoise, amber, natural blue aquaterra jasper beads with a mixture of a fabulous blue and a sparkling gold quartz, red agate, pietersite and brown mookaite jasper.

EponasCrystals

Cristal Hughes from DesignsByCristal says:

Purple and gold are the colors of my favorite school. To me these colors represent strength, spirit and excellence. Purple is also so regal!

DesignsByCristal

Karen Hafel from timetalentjewels says:

It is interesting to me how the orange will stand out differently with the shades of deep purples and then with the shades of teal greens. This makes a cool wool felted hot pad how it all came together after knitting and felting. Color is so fascinating, don’t you think?

timetalentjewels

#EtsyCIJ Small Business Spotlight – StockLaneStudio

Contributor post by Dawn from DeeDeeDeesigns

Small Business Spotlight – Stock Lane Studio From StockLaneStudio

StockLaneStudio

StockLaneStudio

1. What made you start your small business?

I started for 2 reasons. My family and I move around a lot and I needed a job that I could take with me from country to country and state to state. With an Etsy business, I don’t have to start at the bottom of the employment ladder every time I move. My daughters and I also had a wonderful photographic collection of our wanderlust lifestyle and that is what I used to kickstart our business. Many of our photography art and cards are now in our second shop: stocklanephotography. But I do incorporate photography in the graphic designs of wall art and cards in our main shop: stocklanestudio.
OK, make that THREE reasons! I also had a driving need to express myself creatively and share my love of travel and nature with others. I love the interaction I get from the Etsy community!

2.  What do you feel is your greatest obstacle facing your small business?

Conquering SEO, getting those tags and titles just right. And keeping up with Social Media posting!!

3. What is the greatest strength you personally bring to your small business?

Custom art makes up a good portion of my online orders. I really love to contribute to someone’s special moment in life. I gather lots of details from customers so I can design just what they have in mind. I feel my greatest strength is the personal care I put into every package I send off.

4. What is your small business strategy? How have you set up your business in terms of goals, marketing, business planning, etc?

a).Design appealing products that are in demand; b). share my story and market my product; c). use a variety of methods to describe my products
a). Have products that people really want to buy.
This has involved a lot of trial and error for me. I create from my heart and then see which designs catch on. And the market is always evolving so my designs have to keep up.
b). I have to go get my customers, they won’t all come to me on their own. I have to work to draw customers to my shop.
Shoppers will not just magically appear, I have to work work work to get the word out, let them know I have awesome cards, prints and printables and convince them that they need them!
•Once they are in my shop, try to keep them there as long as possible. The longer a shopper is browsing my shop, the more likely they are to become buyers. I do this by trying to maintain a visually appealing home page and first listing page, by adding links to other similar listings in my shop, adding a little humor or interesting background to the listing description, and using up all 5 photos. I only have my social media links in one spot on my Etsy website. Once shoppers on in my Etsy store, I don’t want them leaving, even to visit my SM sites.
c). I use a variety of methods to describe my products. I never know how a shopper is finding my show or how they are viewing my shop. But more and more shoppers are using smartphones to shop. Which is a completely different way of seeing the shop than on a desktop. So I make sure my store looks good from both perspectives. And as a former teacher, I know that different people learn and interact with the world in different ways. So I have may ways to experience my shop: Detailed information is in the listing description, the materials section, one of the photo spots, in my shop about section, policies and FAQ’s and then also in back and forth conversations if need be.

5. What social media sites do you interact on?

Instagram@
www.instagram.com/stocklanestudio
Facebook@
www.facebook.com/SLSnyEtsy/
Pinterest@
www.pinterest.com/stocklanestudio/
WeHeartIt@
weheartit.com/StockLaneStudio
and more!