Member Feature: Vadjutka

Contributor post by Cindy Humphrey of Cynhumphrey

Please join us in welcoming Judit Wild of Vadjutka, our featured member!

Tell us about yourself.

I am Judit Wild, a Hungarian jewelry designer, but I wasn’t born as a jewelry designer. I studied photography, journalism and sociology. I was working as a journalist and a market researcher for 15 years in total, and I slowly changed to making and designing jewelry.

When did you open your business and what made you decide to do so?

I opened my Etsy shop 10 years ago, in February, 2008.  At that time I was already making jewelry for 6 years, as a hobby, and I wanted to have a consistent online presence.


Tell us a bit about your products.

I design and make jewelry. You can see my sterling silver work in my Etsy shop.  I love to combine all sorts of materials. My newest love is plexiglass, and it goes with sterling silver very well. Back in the time of opening my Etsy shop I was using glass beads, fused glass pendants, later fabric, and then wood.

What inspires your work?

My greatest inspiration is the sea / ocean, and the sky above.  My main aim is to express feelings via my jewelry, so anything can inspire me from food to buildings and nature.

What are your future goals for the business this year? What is your dream for this business?

I have a small shop in Budapest (capital of Hungary, my home) and my plan for this year is to have only silver jewelry in my shop. Currently I have the fabric / wooden jewelry as well as the silver ones.

What makes your business stand out from businesses that sell similar products?

Honestly, I have no idea. I haven’t seen too many people so far combining sterling silver and plexi.

Tell us a bit about your work space. Do you have a separate studio?

Yeah, I have a shop in the heart of Budapest, and I make my jewelry there. For the sterling silver jewelry line I work in a different studio, that is suitable for silver smithing.

What have you learned since opening your business that you wish you had known before hand?

Many-many things. Actually it is a constant learning process. I will try to highlight a few.
1) Being persistent and patient.
2) One should really mind his/her own business, and not look at others too much.
3) Balancing between my own way (artistically) and what people like / want.
4) Listening to my gut feeling. Rational decisions are important, but one cannot neglect the gut feeling.

Any advice for those thinking about selling on Etsy?

I think that being active on 1-2 social platforms is essential for any online businesses. I chose Instagram and Facebook for myself, because they suit me the best. Others may prefer other platforms. The main point is, that the platform you use, suits your skills. (I am strong in photography, but not in 160 characters texts, so Twitter is not for me.

When you’re not working, what do you like to do to unwind and have fun? Do you have any hobbies?

Photography, dance and cooking.

What is your favorite quote?

You get in life what you have the courage to ask for. (Oprah Winfrey)

You have to trust in something – your gut, destiny, life, karma, whatever, because believing that the dots will connect down the road will give you the confidence to follow your heart, even when it leads you off the well worn path and that will make all the difference. (Steve Jobs)

Where can people find out more about your business?

I have a website:
A Facebook page: (mostly in Hungarian)
An Instagram page: (mostly in English)

Is there anything else you’d like to share?

Thank you for reading this through!


If you would like to be featured, please go to the CIJ Etsy Forum and fill out the questionnaire. Please note you must be a member of the CIJ Etsy team to be featured.