Contributor post by Michelle of EviesToolEmporium
Tell us about yourself.
My name is Stacey and I have been a crafter since my grandmother taught me to cross stitch as a child. I was an avid sewer for a long time but found floral design eight years ago and I have never looked back! Initially, I took a beginner class and have since completed a professional program to learn the art. I continue to work every week to learn new methods and to grow as a designer. I am also a wife and a proud mother of three!
When did you open your business and what make you decide to do so?
I opened my business in April of 2016. I had made as many silk floral arrangements as I could for myself and others so I decided to give my designs a try on Etsy. I love creating pieces that add beauty to a home on a daily basis.
Tell us a bit about your products.
I create original, good quality silk floral arrangements, wreaths and faux succulents. I can do any style arrangement from traditional to modern. Regardless of the style, I try to design arrangements that have a lot of texture and visual interest while incorporating beautiful blooms of flowers. All of my pieces are meant to add that “special touch” to a room or space in one’s home.
What inspires your work
I am mostly inspired by combinations of fresh flowers that I have worked with or see in gardens, nature etc. I work to create that “fresh flower” feel into a silk floral arrangement that can be displayed at home. I love the texture and interest of succulents so I like to work with those a lot too.
What are your future goals for the business this year? What is your dream for this business?
My goal for this year is to become more established on Etsy and to continue to grow my customer base. My dream has always been to own my own business so I will keep working on it!
What makes your business stand out from businesses that sell similar products?
I offer many different styles of arrangements and wreaths as well as color combinations while providing the best quality and customer service possible. Also, I work hard to meet the requests of customers and give them exactly what they want when working with them on custom orders.
Tell us a bit about your work space. Do you have a separate studio?
I am in the process of clearing out a room to serve as a studio for Lilac House. In the meantime, I have a small space in the kitchen.
What have you learned since opening your business that you wish you had known before hand?
I wish that I had more knowledge about SEO and how to take good product pictures. I have spent a lot of time trying to improve in these areas!
Any advice for those thinking about selling on Etsy?
Yes, give it a try if you are passionate about something that you create. Also, give a lot of thought to what you want to communicate about your product to your customers.
When you’re not working, what do you like to do to unwind and have fun? Do you have any hobbies?
I love to take walks with my two dogs and I always look forward to spending time with the family.
What is your favorite quote?
“Success is never final and failure never fatal. It’s courage that counts.” – Unknown
Where can people find out more about your business?
If you would like to be featured, please go to the CIJ Etsy Forum and fill out the questionnaire. Please note you must be a member of the CIJ Etsy team to be featured.